About HeadFade
HeadFade is a video app where viewers watch, vote AI or real, see the reveal, and continue, while creators can post real or AI video.
What HeadFade does
Watch, vote, and reveal
The viewer watches, casts a vote, and sees the reveal. The loop is the product. The vote is not a lab result.
Product interface
Public screens, captured logged out. Accessible Demo is /discover. No login.
Creator uploads
Creators post real or AI video. The upload is authenticated. Anonymous viewers do not publish.
Paid creator and enterprise plans
Creator Pro is $149/month. Enterprise is $20,000/month. Viewing and voting stay free.
What makes HeadFade different
Vote and reveal
YouTube and TikTok use AI-content disclosure labels. HeadFade makes the guess and the reveal the primary interaction.
Optional AI content
AI video is allowed. It is not required. A creator can post a real video.
Continuation loop
After the reveal, the viewer continues. The page does not promise a watch-time number.
Creator publishing
Publishing is a signed-in creator action. It is separate from the free viewing loop.
Public pricing
The public prices are free viewing, Creator Pro at $149/month, and Enterprise at $20,000/month.
Who uses HeadFade
- Viewers who want to watch, vote, and see the reveal.
- Creators who post real or AI video.
- Teams evaluating the Enterprise plan at $20,000/month.
The team behind HeadFade
Erik L. Hancock, JD is the founder. HeadFade is a brand of ShadowTagAI Inc. The team is founder-led. Headquarters are 495 N Main St., #119, Lakeport, CA 95453.
Erik L. Hancock on LinkedIn · Management
How HeadFade works
Watch, vote, reveal, continue. A creator who wants to publish signs in and uploads. No public response-time SLA exists.
Key facts
- Brand
- HeadFade
- Legal entity
- ShadowTagAI Inc.
- Type
- Video app
- Founded
- Not publicly disclosed
- Founder
- Erik L. Hancock, JD
- Headquarters
- 495 N Main St., #119, Lakeport, CA 95453
- Website
- https://headfade.com/
- Core offering
- Watch, vote AI or real, reveal, and continue
- Pricing
- Free viewing and voting. Creator Pro $149/month. Enterprise $20,000/month.
- Contract terms
- Not publicly disclosed
- Services
- Viewing, voting, reveal, creator upload, enterprise plan
- Communication
- Book a call
- Notable clients
- None publicly named
- Customers served
- Not publicly disclosed
- Projects delivered
- Not publicly disclosed
- Competitors
- YouTube, TikTok
- Social
- X (@HeadFade_Inc) · Facebook · Instagram · LinkedIn (Erik L. Hancock)
Frequently asked questions
How does HeadFade work?
A viewer watches a video, votes AI or real, sees the reveal, and continues. A creator can post real or AI video after signing in.
Are votes proof that a video is AI-generated?
No. Votes are entertainment, not factual certification. A vote does not certify that a video is AI or real.
Must creators upload AI-generated video?
No. Creators can post real or AI video. AI content is optional.
What does HeadFade cost?
Viewing and voting are free. Creator Pro is $149/month. Enterprise is $20,000/month.
How do creators publish videos?
A creator signs in and uploads. Publishing is not part of the anonymous watch loop.